William Joseph Communications

The WJ Magazine

At William Joseph, our team champions creative, strategic thinking to develop bold marketing initiatives that leave a lasting impression. Energetic and ambitious, we’re passionate about helping our clients achieve their business goals. The WJ Magazine is an extension of our marketing philosophy and honours our commitment to creating compelling marketing solutions. With an intent to inform and inspire, in each issue you’ll find articles relating to industry trends, client spotlights and more to help you learn about our agency, our culture and the work that we do.

Issue 5 – Fall/Winter 2018

William Joseph is an agency built on Western values, so for the fifth issue of WJ Magazine, we decided to get back to our Western roots. We know firsthand that success comes from hard work and that everything worth doing is worth doing well. We believe in doing right by our customers, good in our communities, and buckling down and binding together when the going gets tough. We work hard and we play hard, and we know the only way forward after falling down is to stand up, dust off, and get right back in the saddle. With articles such as “Does your Website Suck?”, a marketing hot/not list and interviews with WJ employees across Western Canada, this issue promises to fill your (cowboy) boots with an avalanche of marketing tips and tricks.

Issue 4 – Winter/Spring 2018

As William Joseph and the number of clients we work with grows, so does our understanding that a loyal, energized community is the greatest asset any brand can have. For the WJ team, giving back is a way of life, and is something that we believe truly makes our company successful. With a non-profit theme, this issue of WJ Magazine celebrates our team, our clients, and all four communities which we now call home – Calgary, Saskatoon, Red Deer and Grande Prairie.

In the fourth issue of WJ Magazine, we share our knowledge, and go in-depth with team WJ in the community and industry, including client features, WJU highlights, and an interview with Erin, Senior Strategist and WJ’s non-profit marketing guru.

Issue 3 – Summer/Fall 2017

Our third edition of WJ Magazine is unlike any other as it celebrates William Joseph’s 15 year milestone. Whether your company is 5, 15 or 50 years old – what do you imagine for it? How soon will you make it happen? If not now, when? This is the theme behind this celebratory edition, which highlights some of our favourite projects, from day one right up until now, and some of the lessons we’ve learned along the way. You’ll also be able to test your networking prowess, discover 5 essential tips for effective networking, and learn about WJ’s new Accelerator program, designed specifically to help entrepreneurs, start-ups, and smaller businesses achieve their boldest marketing ambitions.

Issue 2 – Winter/Spring 2017

It’s all about authenticity in our second issue. We look at how cultivating a unique, authentic brand can inform your identity, be it personal or professional. We include a fun quiz to help you define your personal brand, consider the relevance of emotional and rational branding, and discover the importance of defining why you do what you do.

Issue 1 – Summer/Fall 2016

Our inaugural issue introduces our agency and spotlights some recent client work, from web design and print collateral to logo design and branding. We consider the psychology of colour, discover the power of digital content and look at the importance of strategic thinking when developing a strong marketing plan.

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Wednesday, January 16th, 2019 at 1:50pm
#YXE We have a WJ Univeristy session coming for you! Join AM Preston Cicchine TOMORROW at 11:30am for our Art & Science of Marketing seminar and kick your year off right! Reserve your spot! https://t.co/aulFl6hFcw https://t.co/YQqZyGGZKF wj_agency photo
Wednesday, January 16th, 2019 at 1:41pm
Heads up #YYC! We're hosting a WJ University session - Connecting your Business with Customers - tomorrow and still have a few spots left! Be sure to reserve your FREE spot and we 'll see you at 11:30AM! https://t.co/8kTBAWyeKB
Tuesday, January 15th, 2019 at 2:29pm
Despite learning from the ongoing ebbs and flows of the economy, businesses always seem to fall into a pattern of cutting their marketing budgets when times get tough. Learn how marketing can help your bottom line rather than hurt it. https://t.co/dRMvVGX5M1
Monday, January 7th, 2019 at 3:07pm
Are you ready to kick off your best year yet? We have a few spots left in our Art & Science of Marketing session this Thurs at 11:30 a.m. Join our CEO Ryan Townend and gain a deeper understanding of how to develop a marketing plan! Limited space available! https://t.co/iulur5Mjlv
Thursday, January 3rd, 2019 at 2:26pm
We were doing a little bit of cleaning up before the new year and found the ULTIMATE hashtag#TBT - our first piece of promotional material ever created 16 years ago.
We may have come a LONG way since then, but it’s clear that we’ve always remained true to the mission and values. https://t.co/lVor71DM96
wj_agency photo

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William Joseph Communications

We are the difference between momentary achievement and enduring success.Your success requires an agency that offers a fully integrated solution. One that has the vision to see beyond your current borders and the troops to guide you there. With us as your allies, be confident that you can achieve your boldest ambitions. At William Joseph we offer complete marketing solutions composed of strategies, tactics, and designs that effectively tell your story and address your unique marketing goals. Everything from advertising campaigns to experiential design, our team takes your corporate identity and translates it through a wide array of mediums to successfully champion your company.
William Joseph Communications
William Joseph CommunicationsThursday, January 17th, 2019 at 12:20am
William Joseph Communications
William Joseph CommunicationsThursday, January 17th, 2019 at 12:15am
Saskatoon are you ready to start fresh this January? Join Account Manager Preston Cicchine this Thursday, January 17th for a WJU Art & Science of Marketing session!

The Art of Marketing Science seminar provides a clear understanding of how to develop and implement a marketing plan. Areas of discussion include research, strategic planning, brand development, tactical implementation and the importance of measurement. Join us at 11:30am for the informative and innovative session. Attendance is free but space is limited, so be sure to reserve a spot while they last!

https://www.eventbrite.ca/e/the-art-and-science-of-marketing-tickets-51881658437
William Joseph Communications
William Joseph CommunicationsWednesday, January 16th, 2019 at 10:35am
SASKATOON!!! Enter to win 2 tickets to see Dierks Bentley at SaskTel Centre (our amazing client) on Wednesday January 23. To enter to win we need you to like this post, share the post and tag who you would take as your date! Draw being done at random Monday January 21. Good luck!!!
William Joseph Communications
William Joseph CommunicationsTuesday, January 15th, 2019 at 5:25pm
Despite learning from the ongoing ebbs and flows of the economy, businesses always seem to fall into a pattern of cutting their marketing budgets when times get tough. While cutting excess spending to keep afloat is crucial during tough times, research (and experience) has shown us that cutting all marketing initiatives will do more harm than good in the long run.

Times are tough. Learn how to use marketing effectively to help your bottom line rather than hurt it.
William Joseph Communications
William Joseph CommunicationsMonday, January 14th, 2019 at 8:35pm
Due to super high demand we have added a third session for business owners on branding and marketing in Grande Prairie this Wednesday, January 16 at 3 pm. Please rsvp to secure your spot!

https://www.eventbrite.ca/e/the-art-and-science-of-marketing-tickets-54895961298

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