Facebook is planning on releasing a new platform for agencies that will create a community on Facebook. This new product will enable agencies to upload creative best practices, case studies, ideas, and various things they’ve done with brands. Facebook users will be able to “like” the various creative pieces and once the creative piece gets a certain amount of likes, it will get shared in Facebook’s spotlight section. This new platform will allow agencies to share creative all over the world. Will this new platform change how we do business? I have a feeling that it might bring agencies business because it would give them an opportunity to expand their reach. By gaining visibility into what agencies in other countries are doing, it seems as if it will inspire creativity through sharing. It will be interesting to see how this new Facebook Studio will effect agencies across the globe.

Video: Marketing at Facebook Studio Live

URL: http://www.facebook-studio.com