William Joseph Communications

TWT

TWT Group provides tailored IT solutions for companies, groups and non-profits of all shapes and sizes, including cloud, managed, procurement and premium support services. The company is headquartered in Calgary and operates across Western Canada. TWT contacted William Joseph to create a strategic, comprehensive marketing plan to increase brand awareness in both the Calgary and Vancouver markets, develop brand assets and acquire new clients. Using our four-phase approach to strategic marketing communications, we helped refresh the TWT brand, assisted with public relations and designed creative collateral pieces to more effectively engage with its target market.

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TWT – Marketing Collateral

We’ve designed a number of creative collateral pieces for TWT which translate the updated visual brand, including an infographic for the Crisis Management Poster that succeeds in conveying TWT’s commitment to customer service while maintaining the brand’s engaging visual identity. We developed an appealing tradeshow display for use at trade shows, Chamber events, and other networking and business events where TWT has a booth presence. Equipped with a fresh, updated brand identity, the booth maintains consistency in visual representation and adds visual intrigue. Other creative collateral includes a Christmas card, stickers and an eBlast template which all succeed in conveying TWT’s fresh new brand.

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TWT – Branding

We created a moodboard which inspired the brand refresh. The updated TWT brand, including colours, font and graphic treatments was applied to all creative and collateral marketing pieces to create consistency and leave a lasting visual impression.

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Thursday, April 18th, 2019 at 2:37pm
If you love your furry friends as much as we do please keep reading...

One of our office dogs, Odin, needs surgery. This was a shock to Odin's mom who's facing the staggering expense of this.

Please visit https://t.co/WN7Ko7ofmU to contribute. Every little bit helps.
Tuesday, April 16th, 2019 at 2:58pm
Curious if social media is relevant for your B2B business?

Here's the top 3 reasons why it is:
1) It positions you as a thought leader
2) Helps you get to know your audience
3) You connect directly with your target market

Not convinced?

Read this: https://t.co/7qcqcIay5T
Monday, April 15th, 2019 at 9:02am
@HE_Saskatchewan @StoonChamber What were some of your favourite moments from the evening? #SABEX
Friday, April 12th, 2019 at 1:38pm
Tonight's the night!

Congratulations to everyone who was nominated for this year's #SABEX Awards presented by @StoonChamber in #YXE.

The purpose of this evening's festivities is to recognize exceptional businesses within the #Saskatoon region.

Sounds like a fun event! https://t.co/MGcBAfU7Fj
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William Joseph Communications

We are the difference between momentary achievement and enduring success.Your success requires an agency that offers a fully integrated solution. One that has the vision to see beyond your current borders and the troops to guide you there. With us as your allies, be confident that you can achieve your boldest ambitions. At William Joseph we offer complete marketing solutions composed of strategies, tactics, and designs that effectively tell your story and address your unique marketing goals. Everything from advertising campaigns to experiential design, our team takes your corporate identity and translates it through a wide array of mediums to successfully champion your company.
William Joseph Communications
William Joseph CommunicationsThursday, April 18th, 2019 at 5:35pm
If you love your furry friends as much as we do please keep reading...

One of our office dogs, Odin, has recently torn a ligament and needs an expensive emergency surgery.

This came as a shock to Odin's mom who's facing the staggering expense of this surgery which is scheduled for this upcoming Wednesday.

Every little bit helps.

Please visit https://www.gofundme.com/let039s-help-odin to contribute.
William Joseph Communications
William Joseph CommunicationsTuesday, April 16th, 2019 at 6:00pm
Have you ever wondered if social media is relevant for your B2B business?

Of course it's great for connecting with consumers in the B2C world but there's also plenty of benefits for B2B businesses too.

Here's the top 3 reasons why:
1) It positions you as a thought leader
2) Helps you get to know your audience
3) Allows you to connect directly with your target market

Still not convinced?

If so, read this: https://www.williamjoseph.com/blog/social-media-right-b2b-business/
William Joseph Communications
William Joseph CommunicationsFriday, April 12th, 2019 at 4:38pm
Tonight's the night!

Congratulations to everyone who was nominated for this year's #SABEX Awards presented by Greater Saskatoon Chamber of Commerce in #YXE.

The purpose of this evening's festivities is to recognize exceptional businesses within the #Saskatoon region.

Sounds like a fun event.
William Joseph Communications
William Joseph CommunicationsThursday, April 11th, 2019 at 4:51pm
Happy #NationalPetDay!!

Would you say you're more of a dog or a cat person?

Though we love all critters it seems that we're heavily in favour of dogs around the WJ office (with the exception of Mark and his collection of snakes).

Here's a few of the team's 4-legged friends.
William Joseph Communications
William Joseph CommunicationsSaturday, April 6th, 2019 at 1:31pm
Today is one year since the Humboldt Broncos tragedy. Our thoughts and prayers are with the players, families, friends and community.

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