William Joseph Communications

Top 5 Marketing Design Trends for 2017

In today’s highly digitalized world, brands are in constant competition with one another. It seems to be an ongoing fight for attention and a battle to see who’s marketing efforts reel in the best ROI. In the past, the most effective (and most popular) marketing mantra was to “sell, sell, sell” as quickly and as… View Article

Social Media Best Practices

Social media: the “be all, end all” of 2017 marketing strategies, and for good reason. Businesses operating in both B2B and B2C contexts use social media to start conversations with consumers, increase brand recognition, generate leads and, of course, generate loyalty. In short, social media marketing is good for business. The issue is that it… View Article

Five Puzzling Brand Extensions

Each year thousands of new products enter the marketplace and many of these products will fail. Some are from new companies and others are launched by already established groups. Some of the most famous product flops of the last 40 years are New Coke, Betamax, and more recently Google Glass. In addition to new product… View Article

Your Company: Naming and Renaming

The name of your company is more important than you think. It has influence on all of your interactions, and can affect your credibility, reputation and brand. Did you know that some of the most successful corporate giants actually have unique stories behind their company’s name? Shell was inspired by the founder Marcus Samuel’s father,… View Article

Content Marketing - What Is It?

Here at William Joseph, it’s our philosophy that marketing is meaningless without great content. Traditional marketing has become less compelling, and forward-thinking businesses are recognizing that content can be an effective vehicle to carry their brand, message and business. As the energy sector rapidly evolves, and consumer demands evolve alongside it, quality over quantity matters… View Article

How to Market to Millennials

Millennials – The most tech-savvy and media-connected generation of all, and yet, also the generation which demands the most attention and dedication when it comes to creating relevant content. Millennials are born digital natives, constantly adopting new platforms and have taken the lead in the technological era. This means even big-name brands are having to… View Article

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Friday, September 22nd, 2017 at 8:14am
Fresh Reads Friday... is that a thing? We think it has potential... check out this blog we thought was interesting! https://t.co/COYyM6siQB
Thursday, September 21st, 2017 at 12:48pm
#YXE! Register for our "Connecting your Business Customers" seminar now! It's FREE! https://t.co/n7pWb7aSf6 https://t.co/DEaW1d231o wj_agency photo
Tuesday, September 19th, 2017 at 9:51am
NEW BLOG! We had to dig deep into the complex minds of our creative department for this one. Check it out!
https://t.co/R2Cbt5gf0L https://t.co/tRy4wNJ9DM
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William Joseph Communications

We are the difference between momentary achievement and enduring success.Your success requires an agency that offers a fully integrated solution. One that has the vision to see beyond your current borders and the troops to guide you there. With us as your allies, be confident that you can achieve your boldest ambitions. At William Joseph we offer complete marketing solutions composed of strategies, tactics, and designs that effectively tell your story and address your unique marketing goals. Everything from advertising campaigns to experiential design, our team takes your corporate identity and translates it through a wide array of mediums to successfully champion your company.
William Joseph Communications
William Joseph CommunicationsSaturday, September 23rd, 2017 at 11:34am
So excited for our new creative for PSAC's Stars and Spurs Gala to be released this week. Be sure to save the date and visit www.starsandspursgala.ca.
William Joseph Communications
William Joseph CommunicationsSaturday, September 23rd, 2017 at 5:15am
Grande Prairie: you made our first week so welcoming that we decided to run another day of sessions on the Art and Science of Marketing at the Chamber. If you want to learn about branding, marketing and communications and about our agency come on down this Thursday at 1130 am or 3 pm. Register at https://www.eventbrite.ca/e/the-art-and-science-of-effective-marketing-tickets-38160758857
William Joseph Communications
William Joseph CommunicationsFriday, September 22nd, 2017 at 11:09am
WJ has gained another awesome team member! Meet Tomiisin, our newest strategist. Tomiisin brings his experience working on consulting and marketing projects across Europe, North America and Africa to the Strategy team.

Tomiisin is a huge soccer fan and coached his department both at Undergraduate and Masters level. He also loves to travel, watch movies and the odd time he is motivated, hit the gym.

Tomiisin has an undergraduate degree in Economics and recently graduated from Queen’s University where he completed his masters degree in International Business. WJ is excited to welcome Tomiisin to the squad!
William Joseph Communications
William Joseph CommunicationsThursday, September 21st, 2017 at 3:42pm
Saskatoon! Our Director of Strategy, Jordan, is giving his "Connecting your Business with Customers" seminar on Thursday, October 5th. The valuable content is the best part, but it certainly doesn't hurt that there is no cost to attend! Register your spot today!

https://www.eventbrite.ca/e/wj-university-connecting-your-business-with-customers-tickets-35468264534
William Joseph Communications
William Joseph CommunicationsWednesday, September 20th, 2017 at 10:47am
Have you gotten your hands on the latest issue of WJ Magazine? This issue celebrates some of our milestone clients, includes an articles such as our favourite digital trends of 2017 and puts you to the test when it comes to your networking prowess! Download it today, or stop by our office for a visit and grab a hard copy!

https://www.williamjoseph.com/wj-magazine/

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